When was the last time you abandoned routine to get lost? Traveled somewhere out of your ordinary or tried a new experience?
When our days become too predictable, the well of our imagination starts to run dry. We lose our edge. We forget how to be surprised. Sometimes, the most powerful thing you can do for your creativity, your leadership, and your own soul is to intentionally get lost.
I don’t just mean wandering down an unfamiliar street—though that helps. I mean stepping entirely outside of the identity and routines you’ve so carefully constructed. It’s about plunging into environments where your standard operating procedures are completely useless, forcing your dormant senses to wake up.
Recently, I took a trip that served as a visceral, hilarious, and ultimately profound reminder of this exact principle. My VIP client and I traveled to Morocco, seeking relaxation but finding a deeply potent lesson in surrender. We stepped out of our roles as strategic leaders and into an experience that demanded our absolute, unfiltered presence.
In today’s post, I want to share the story of that afternoon. It is a story about vulnerability, uncontrollable laughter, and the undeniable magic that happens when we get lost and allow ourselves to be completely unmoored.
I will not follow where the path may lead, but I will go
where there is no path, and I will leave a trail.—Muriel Strode
An Exotic Romp Out of the Ordinary
Our driver dropped us off at Les Bains de Marrakech promptly at 2:45 pm.
We selected the specific types of treatments we wanted to enjoy and then were escorted to the changing room. We were given a little basket with spa shoes and shown the lockers. We donned white, plush robes and lay down in a soothing waiting area.
My VIP client and I had flown into Marrakech earlier in the day, and we were eager to cross a threshold into a novel realm of relaxation and treatments at the world-renowned hammam.
We were each handed a pair of “spa underwear,” which essentially was two strings and a one-inch strip of gauze-like fabric.
After about thirty minutes or so in a marble steam room, we were taken to a room for deep exfoliation. We lay on tables while attendants vigorously scrubbed every inch of our bodies. After buffing off what I imagine was ten or so pounds of skin, they hosed us down.
Later in the shower, where we were scrubbed and hosed down once more, I joked with my client that I wasn’t aware I had signed us up for the “Karen Silkwood” package.
We laughed so loudly that we got shushed by the attendants.
We spent over four hours in the spa getting luxurious massages, facials, and a mud wrap. It was an exotic romp through what my anthropological brain would frame as an initiation ritual/ceremony.
Choosing to Get Lost
We were no longer where we had been just that morning. We were elsewhere.
There is a particular kind of magic that stirs when we get lost in new places and experiences.
It hums in the air of sunlit streets, glows in painted doors and tiled courtyards, and rises from the rhythm of languages that are a bit or entirely unfamiliar.
Inspiration begins to arrive, vivid and alive, asking us to pay attention.
Travel awakens the senses in a way routine cannot.
Color feels richer, flavors more layered, and even time stretches into something generous. In cities shaped by centuries of art and design, every corner holds a story. A curved balcony, a mosaic wall, a bustling market filled with texture and movement.
These are invitations to see differently, to feel more deeply, and to carry that expanded awareness into our everyday lives.
Travel opens us to wonder as it disrupts familiarity. When we leave behind the patterns of our daily environment, our minds become alert again. We notice details that once slipped by. This heightened awareness fuels our creativity and joie de vivre.
For creators, entrepreneurs, and leaders, such fresh perspective is essential. New ideas rarely grow in the same soil where old habits live.
Travel reconnects us to curiosity. In an unfamiliar place, questions arise naturally. We silently ask ourselves: How was this built? Who lives here? What stories shaped this culture?
Curiosity becomes our compass, guiding us toward discovery. This mindset strengthens problem-solving and innovation. It encourages us to explore possibilities instead of settling for what already exists.
Travel brings us closer to ourselves.
Removed from expectation and routine, we begin to hear our own thoughts more clearly. We remember what excites us, what moves us, what we want to create next. We can get lost in our own minds in the most delicious way.
As builders of something meaningful, this clarity is powerful. It shapes decisions, vision, and direction with intention.
So, go. Book the trip. Get Lost.
Stand beneath architecture that has outlived generations. Wander through color and movement that stirs something deep within you. Let the world remind you how vast your imagination can be.
Step beyond the familiar. Get naked.
Inspiration is always waiting for us.









